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MATH NATION- EDUCATION

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Elevated Math Nation's impact through strategic CRO, mobile optimization, and content emphasis, driving a 34.5% reduction in cost per lead and enabling seamless scaling to a $2,000-$3,000 daily spend during the pandemic.

Elevated Math Nation's impact through strategic CRO, mobile optimization, and content emphasis, driving a 34.5% reduction in cost per lead and enabling seamless scaling to a $2,000-$3,000 daily spend during the pandemic.

Building a Navigation Component with Variables

Math Nation, an edtech company, faced the dual challenge of rapidly scaling during the COVID-19 pandemic to provide critical online education while also optimising their landing pages and funnels for enhanced user engagement and conversion rates.

Math Nation, an edtech company, faced the dual challenge of rapidly scaling during the COVID-19 pandemic to provide critical online education while also optimising their landing pages and funnels for enhanced user engagement and conversion rates.

Math Nation, an edtech company, faced the dual challenge of rapidly scaling during the COVID-19 pandemic to provide critical online education while also optimising their landing pages and funnels for enhanced user engagement and conversion rates.

Strategy

initiated a thorough CRO audit to identify areas for improvement. Website optimizations included changes to key landing pages such as "Learn More" and "Get Access." Headlines were refined to increase engagement, and strategic repositioning of buttons enhanced visibility. Mobile optimization became a priority, ensuring a superior experience for the vast majority of mobile users. The content strategy emphasized the effectiveness of user-generated content, particularly videos featuring teachers endorsing the program.

Result

By implementing a strategic mix of CRO, website optimizations, and mobile enhancements, successfully aided Math Nation in scaling its online presence during the challenging period of COVID-19. The optimised landing pages, coupled with compelling content, significantly improved conversion rates and decreased the cost per lead, providing a robust foundation for sustained growth in the edtech sector.

By implementing a strategic mix of CRO, website optimizations, and mobile enhancements, successfully aided Math Nation in scaling its online presence during the challenging period of COVID-19. The optimised landing pages, coupled with compelling content, significantly improved conversion rates and decreased the cost per lead, providing a robust foundation for sustained growth in the edtech sector.

Numbers So Far

Efficiently scaled daily spend to $2,000 – $3,000.

Achieved a 34.5% decrease in cost per lead.

Campaign with NO Coupon Code

  • ROAS: 8.77

  • CPA: $3.22

  • CTR: 8.69%

Campaign WITH Coupon Code
(30% off)

  • ROAS: 5.36

  • CPA: $4.88

  • CTR: 7.38%

Kaya - Biotics
Kaya - Biotics
Kaya - Biotics

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CUBE Building, Road No 9, Alkapuri Township Road, Manikonda, Hyderabad, Telangana - 500089

Our Services

SEO

Performance Marketing

Social Media Marketing

Movie Marketing

Design & Development

Production & Syndication

PR & Media Buying

©2023 Hamvee Tec

Privacy Policy

Terms & Conditions

CUBE Building, Road No 9, Alkapuri Township Road, Manikonda, Hyderabad, Telangana - 500089

Our Services

SEO

Performance Marketing

Social Media Marketing

Movie Marketing

Design & Development

Production & Syndication

PR & Media Buying

©2023 Hamvee Tec

Privacy Policy

Terms & Conditions

CUBE Building, Road No 9, Alkapuri Township Road, Manikonda, Hyderabad, Telangana - 500089

Our Services

SEO

Performance Marketing

Social Media Marketing

Movie Marketing

Design & Development

Production & Syndication

PR & Media Buying

©2023 Hamvee Tec

Privacy Policy

Terms & Conditions